singapore web analytics

singapore web analytics

5 Ways to Create a Data-Driven Culture


Analyze a campaign? No problem. Optimize a conversion funnel? Sure thing. Sell the value of search and analytics to the CEO? Um…what?

Let’s face it: getting buy-in from key stakeholders can be difficult at best, downright daunting at worst. But more and more, it’s becoming a task marketers need to be adept at, especially in an economy that demands accountability from every dollar. Moreover, stakeholder buy-in is a critical factor for success – organizational support and resources often play a key role in determining the effectiveness of a campaign or engagement – and therefore needs to be an integral part of the marketing toolbox.
With that in mind, here are 5 ways you can start creating a data-driven culture today:
1. Tie Data to Revenue. It’s much easier to get stakeholders’ attention and buy-in when they understand how changes in a particular variable can affect their bottom line. Web analytics – like any other marketing channel – must consistently prove its worth, so be sure to present data in a way that clearly demonstrates its contribution to ROI.
2. Paint the Big Picture. A caution: don’t place too much emphasis on single session data in isolation. Instead, show how an analytics view that ties together multiple sessions and a more holistic perspective can provide the most accurate insights. After all, while isolated sets of data can seem as different as apples and oranges (when compared to one another), they may in fact be telling the same story if they’re both rolling down the hill, so to speak.
3. Avoid Analysis Paralysis. Build custom reporting dashboards so that stakeholders see only the metrics important to them and can make decisions accordingly. Too much data can equal information overload, clouding key trends and preventing decisive action.
4. Unearth the Holy Grail. Discover that “one thing” stakeholders have been unable to successfully measure for years…and find a way to track it. Once you’ve helped them with their Holy Grail, they’ll be much more willing to look at other data you have to offer.
5. Share Your Successes. Promote instances where analytics was used intelligently to drive ROI and smarter business decisions. Be sure to also spotlight big wins – a little publicity can pay huge dividends.

As digital marketers, we’re in a unique position to help create and grow a data-driven culture. In many cases, the numbers speak for themselves; it’s more a matter of communicating these successes and bottom-line benefits in a way that resonates with decision-makers. So don’t be shy. Search and analytics flourishes the most when stakeholders are all on the same page, and with a little persistence – and a clear voice – you’ll be well on your way towards getting the buy-in you need to succeed.


singapore web analytics

webtrends singapore

Webtrends Singapore Training – Web Analytics Training for Technical Professionals I: Essentials

Course Description
In Webtrends Analytics for Technical Professionals I: Essentials you will learn how to configure
and implement the base functionality provided in Webtrends Analytics 9. This class is designed
for technical professionals who are responsible for configuring Webtrends Analytics features to
produce reports required by business users and other Webtrends end users in the organization.
The class utilizes multiple training methodologies such as lecture, discussion, demonstration,
and hands-on exercises to promote learning. Participants will learn how to configure profiles,
filters, templates, and a wide-array for reporting features. In addition, the class focuses on using
SmartSource Data Collection (SDC) and will describe the SDC JavaScript tag and Webtrends
query parameters available to enhance reporting options.
Learning Outcomes
As a result of attending the course participants will be able to:
• Navigate the Webtrends Analytics interface and interpret reports
• Understand the various methods of collecting data and describe the advantages of each
• Create profiles, data sources, templates, and dashboards
• Understand the purpose of JavaScript tag and basic Webtrends parameters
• Create hit and visit filters to segment traffic
• Understand the purpose of the DCSMulti-Track function in regards to Web 2.0 tracking
• Implement basic campaign reporting
• Set up a scenario analysis to measure website conversion rates
• Implement paid search tracking
• Set up user rights, permissions, and roles
• Export information to a SmartReport or ODBC format
• Analyze web-site effectiveness via the configuration of various reports such as content
groups, path analysis, parameter analysis
Products Covered
• Webtrends Analytics 9 On Demand and On Premises
Who Should Attend?
Administrators of Webtrends Analytics and anyone responsible for configuring Webtrends
Analytics features such as data sources, profiles, reports, filters, templates, etc.
Prerequisites
None
Availability and Pricing
You may choose to attend a public course online or at a training center or schedule a private
class online or on-site at your location.
• Public Online: $1,800 per participant
• Public Training Center: $2,100 per participant
• Private Online or On-Site: Please contact your account manager for pricing.
Note: Individuals enrolling in this class often choose to also enroll in Webtrends Analytics for
Technical Professionals II: Custom Reporting. This one-day advanced class will provide you the
skills to create custom reports, drill-down reports, and campaign reporting for your organization.
Duration
• Public Online: 3 days, 9:00 am – 2:00 pm Pacific Time
• Training Center: 3 days, 9:00 am – 4:30 pm
Agenda
• Viewing Reports
Navigating the Webtrends Analytics interface
Locating and interpreting reports
• SmartSource Data Collection
Various methods for collecting data – web logs and SDC
Advantages and disadvantages of various methods
Webtrends Analytics implementation model - software vs. hosted
• Data Sources
How to create a data source
Best practices for creating data sources
• JavaScript Tag and Query Parameters
How to implement the JavaScript tag on your website
How to utilize query parameters and meta tags to enhance reporting
• Profiles
Creating a standard and advanced profiles
Understanding the purpose of a profile in regard to segmenting traffic
• Filters
Implementing filters to refine reporting results
Hit filter vs. visit filters
• Templates
Creating templates to organize and simply your reporting solutions
Creating dashboard to summarize report results
• Regular Expressions
Understanding the purpose of a regular expression
Using regular expressions to specify a URL pattern
• Content Effectiveness and Navigation
Creating content groups to determine traffic patterns
Implementing parameter analysis to determine traffic patterns
Setting up path analysis reporting to view visitor paths
• Advanced Tracking
Understanding the DCSMultiTrack function
Using the DCSMultiTrack function to enable Web 2.0 reporting
• Paid vs. Organic Search
Tracking ROI as a result of Paid Search
Enabling paid vs. organic search reports
• Conversion
Tracking website conversion rates
Tracking conversion via tagging and UI methods
• Campaigns
Implementing campaign tracking
Enabling visitor history and campaign reporting
• Users
Creating, modifying, and deleting users
Creating and assigning user roles
• Exporting
Utilize Excel SmartReports for data analysis
Making an ODBC connection for data mining and analysis

google analytics training SINGAPORE

training on google analytics in Singapore

Web Analytics

 

 

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Let Acronym Media guide you step by step through our comprehensive implementation process. Our specialists remove the hassle of implementation by ensuring that you have a complete roll-out strategy and thorough documentation and support.

 

Web Analytics Consulting Singapore

Just having the tool doesn't tell you what to do next. The Web Analysts at Acronym Media mine the mountains of data to reveal real-world insights that are actionable for your business.

Yahoo! Web Analytics Training

Web Analytics Training Singapore

We want to teach you what we know. Acronym Media's Web Analytics Trainers will help you harness the power of this tool by outlining how it can be most powerfully used to drive customer insight and campaign optimization.Keyword-Driven is a leading search engine marketing blog with commentary on Industry news, practices and insight. Read our latest Articles, www.keyworddriven.com.

Web trends Training Course–Web Analytics Training: Administrator Short Course for Government

Course Description
This course consists of three two-hour training segments designed for the specific needs of the
government administrator using Webtrends Analytics.  First, we will review the key tagging
methodologies used by Webtrends Analytics.  Next, we will discuss approaches to capturing
web 2.0 activities in Webtrends Analytics reports.  Finally, we will review key strategic
considerations for enterprise portal analytics.
Note:  This course supplements the other courses offered in the Webtrends Analytics for
Technical Professionals track by teaching specific topics of interest to government agencies.  It
is not a comprehensive configuration and administration course for Webtrends Analytics, and it
is recommended that government administrators also attend the other courses in the
Webtrends Analytics for Technical Professionals track.  
Learning Outcomes
After finishing this series, you will be able to:
• Understand the multiple methods of tagging used for Webtrends Analytics data capture
• Recognize when and where you might be able to use cookies to gather data about your
visitors
• Begin using Webtrends Analytics to track dynamic interactions on your web presences
• Recognize how analytics differs when measuring portal usage
• Begin to develop a tagging and reporting strategy for your organization’s site or portals
Products Covered
• Webtrends Analytics On Demand and On Premises
Who Should Attend?
Administrators of Webtrends for government agencies, and anyone responsible for Webtrends
Analytics data collection strategy and capture within a government organization. 
Prerequisites
None, though Webtrends Analytics for Technical Professionals I: Essentials or at least 6
months of experience with Webtrends Analytics is highly recommended.
Availability and Pricing
You may choose to attend a public online course or schedule a private online class.
• Public Online: $500 per participant Training Syllabus
851 SW 6th Ave, Suite 1600 1.877.932.8736
Portland, OR 97204 sales@webtrends.com Page 2
ADMINISTRATOR FOR GOVERNMENT
851 SW 6th Ave, Suite 1600
Portland, OR 97204
1.877.932.8736
sales@webtrends.com
• Private Online:  Please contact your account manager for pricing.
Duration
• 3 two-hour weekly sessions, 9:00 am - 11:00 am Pacific Time each
Agenda
Session  Description
Tagging 101 More and more organizations are implementing an alternative
technique to collect web site traffic information rather than relying
on web server log files.  This technique is called client-side data
collection, or tagging for short.  In this session, learn how tagging
works, the advantages and disadvantages of using cookies as well
as some best practices around implementing tagging.
Web 2.0 Tracking Tracking visits to pages using AJAX (Web 2.0 stuff), Flash, and
even downloads can be difficult to track.  Not now.  Learn how you
can use Webtrends Analytics to track when people use different
dynamic elements in AJAX, Flash, and more.
Portal Deployment Deploying enterprise portals requires significant investments in
time, effort and money. With the evolution and broad adoption of
portals, organizations have become keenly interested in measuring
portal usage.  Knowing how the portal is being used and mapping
usage trends over time can provide evidence of a successful portal
initiative. With Webtrends training, understand how the unique
attributes of portals can pose specific challenges when it comes to
tracking usage and learn how Webtrends can help you gain
insights about portal usage and user behavior.

https://www.eiseverywhere.com/file_uploads/d7152517012721b01118a1f116694ec5_9_Government_admin_series_110111.pdf

Webtrends Training - Using Webtrends REST API to Build Analytics Scorecards

Course Description
This course will introduce you to the fundamentals of creating powerful Microsoft Excel-based
scorecards using the Webtrends Analytics REST API. The class covers both how to use the
API and the fundamentals of scorecard design. This class assumes a working knowledge of
Microsoft Excel.
Learning Outcomes
After finishing this course, you will be able to:
• Use the Webtrends REST API to import Analytics data to Excel
• Use the REST generator to set up exports
• Understand the settings required in Excel to use the REST API
• Understand the basics of scorecard design
• Use your existing Excel skills to begin developing scorecards for your organization
Products Covered
• Webtrends Analytics 9 On Demand and On Premises
Who Should Attend?
Professionals who will be responsible for using Webtrends Analytics to build custom scorecards
for their organization.  
Prerequisites
None, though a solid working knowledge of Excel is recommended.
Availability and Pricing
You may choose to attend a public online course or schedule a private online class.
• Public Online: $300 per participant
• Private Online:  Please contact your account manager for pricing.
Duration
• Public Online: 1 day, 9:00 am – 11:00 am Pacific Time  Training Syllabus
851 SW 6th Ave, Suite 1600 1.877.932.8736
Portland, OR 97204 sales@webtrends.com Page 2  REST API FOR SCORECARDS
851 SW 6th Ave, Suite 1600
Portland, OR 97204
1.877.932.8736
sales@webtrends.com
Agenda
• Introduction 
• Overview
Webtrends REST API
Webtrends REST Generator
• Using the REST Generator
Access
Usage
Methods
• Using Excel for Scorecard Design
Settings for Using with REST API
Excel Process Flow
Dashboard Basics
Dashboard Best Practices
• Take-Home Exercise

 

https://www.eiseverywhere.com/file_uploads/d76026deb6a64bb3926b7fb80903fb73_9_Scorecards_Syllabus_101213.pdf

Webtrends Training–Webtrends Certification - Certified Professional – Analytics: Administrator Exam

Overview
The Certified Analytics Professional Exam is a exam that tests an individual's knowledge of the
technical fundamentals and custom reporting knowledge required to support Webtrends
Analytics solutions. Prior completion of the Webtrends Analytics for Technical Professionals:
Essentials and Custom Reporting courses are strongly recommended. However, experienced
Webtrends administrators can take this test as a stand-alone exam to gain Certified Analytics
Administrator status.
Products Covered
• Webtrends Analytics 9 On Demand and On Premises 
Who Should Attend?
Webtrends Analytics administrators and anyone responsible for configuring Webtrends
Analytics features (data sources, profiles, filters, templates, etc.). Technical professionals
responsible for configuring Webtrends Analytics to meet the advanced reporting needs of
marketing professionals.  
Prerequisites
Webtrends generally discourages individuals from taking only the exam unless the individual
has significant real-world experience in configuring Webtrends Analytics solutions. The
preferred path is to complete the full training program, which will enable individuals to learn key
skills required to successfully pass the exam. For those individuals who feel they have all the
relevant experience required, we do offer the exam-only option. 
The following courses are recommended prior to taking the exam:
• Webtrends Analytics for Technical Professionals: Essentials
• Webtrends Analytics for Technical Professionals: Custom Reports
Exam Details
To gain certification, an individual must pass the exam with a score of 85% or better.
Availability and Pricing
You may choose to take the exam online or at a public training center.
• Public Online: $400 per participant
• Public Training Center: $400 per participant  Certification Exam Details
851 SW 6th Ave, Suite 1600 1.877.932.8736
Portland, OR 97204 sales@webtrends.com Page 2  CERTIFIED ADMINISTRATOR EXAM
851 SW 6th Ave, Suite 1600
Portland, OR 97204
1.877.932.8736
sales@webtrends.com
Duration
• Public Online: 2 hours
• Training Center: 3 hours, 9:00 am – 12:00 pm
Features Covered
The exam tests participants’ knowledge of the following Webtrends Analytics features:
• Client-side tagging 
• Query parameters 
• Profiles, data sources and filters 
• Templates and dashboards 
• Parameter analysis 
• Content groups 
• Path analysis 
• Session tracking 
• User rights and privileges 
• Scenario analysis 
• Campaigns 
• Visitor history 
• Custom reports 
• Custom drilldown reports

Webtrends Training–Webtrends Certification - Certified Professional – Analytics: Administrator Exam

https://www.eiseverywhere.com/file_uploads/1efaa4b97d94607cc7ec2dfafde0b6ed_9_Analytics_Admin_Exam_Overview_101213.pdf

Webtrends Training–Web Analytics Training for Technical Professionals II: Custom Reporting

Course Description
Many organizations have sophisticated reporting requirements that are not met with standard
Webtrends Analytics features. In Webtrends Analytics for Technical Professionals II: Custom
Reporting, you will learn how to configure and implement custom reporting features to create
advanced reports to meet the specific needs of your organization. 
Our expert instructors use demonstrations, hands-on labs and lecture to guide you through the
configuration and use of custom reports. You will learn how to design reports using the vast
number of preconfigured components supplied in Webtrends Analytics and how to build your
own customized dimensions and measures. In addition, you will also learn how to design
custom drilldown reports for campaigns, products and other business processes.
Learning Outcomes
As a result of attending the course, participants will be able to:
• Navigate the Webtrends Analytics custom reporting interface 
• Understand the importance of visitor history
• Design and create custom reports
• Create custom report hit and visit filters to segment traffic
• Create custom components such as dimensions and measures
• Understand lookup tables and how to implement them
• Implement advanced campaign and product reporting
• Design and create drilldown reports
Products Covered
• Webtrends Analytics 9 On Demand and On Premises, Advanced Marketing or Commerce
Package
Who Should Attend?
Administrators of Webtrends Analytics and anyone responsible for configuring custom reports
to meet the reporting needs of their organization.
Prerequisites
Webtrends Analytics for Technical Professionals I: Essentials or equivalent experience. Student
must be able to configure profiles, create and manage data sources, use filters and configure
advanced features such as content groups and path analysis  Training Syllabus
851 SW 6th Ave, Suite 1600 1.877.932.8736
Portland, OR 97204 sales@webtrends.com Page 2  CUSTOM REPORTING
851 SW 6th Ave, Suite 1600
Portland, OR 97204
1.877.932.8736
sales@webtrends.com
Note:  Custom Report functionality covered in this course is only available in the Advanced
Marketing or Commerce Package of Webtrends Analytics On Demand and the Advanced
Analysis Package of Webtrends Analytics On Premises. 
Availability and Pricing
You may choose to attend a public course online or at a training center or schedule a private
class online or on-site at your location.
• Public Online: $600 per participant
• Public Training Center: $700 per participant 
• Private Online or On-Site:  Please contact your account manager for pricing.
Duration
• Public Online: 1 day, 9:00 am – 2:00 pm Pacific Time
• Training Center: 1 day, 9:00 am – 3:00 pm
Agenda
• Visitor History
Importance and use of visitor history
• Basic Custom Report Components and Setup
Navigating the Webtrends Analytics custom reports interface
Creating categories 
Setting up your templates to auto populate custom reports
Custom report structure
• Filters and Calculated Measures
Create and apply custom report filters
Create calculated measures
• Custom Dimensions and Measures
Creating new dimensions and  measures
Using custom tags in reports
Lookup tables
• Drilldown Reports
Building hierarchy reports
Advanced campaign and product reporting
https://www.eiseverywhere.com/file_uploads/ba3182ac58b92cd6d5ce2b08f7e7b6bf_9_CR_Syllabus_101213.pdf

Webtrends Training–Web Analytics Training for Technical Professionals I: Essentials

Course Description
In Webtrends Analytics for Technical Professionals I: Essentials you will learn how to configure
and implement the base functionality provided in Webtrends Analytics 9. This class is designed
for technical professionals who are responsible for configuring Webtrends Analytics features to
produce reports required by business users and other Webtrends end users in the organization.
The class utilizes multiple training methodologies such as lecture, discussion, demonstration,
and hands-on exercises to promote learning.  Participants will learn how to configure profiles,
filters, templates, and a wide-array for reporting features. In addition, the class focuses on using
SmartSource Data Collection (SDC) and will describe the SDC JavaScript tag and Webtrends
query parameters available to enhance reporting options.
Learning Outcomes
As a result of attending the course participants will be able to:
• Navigate the Webtrends Analytics interface and interpret reports 
• Understand the various methods of collecting data and describe the advantages of each
• Create profiles, data sources, templates, and dashboards
• Understand the purpose of JavaScript tag and basic Webtrends parameters
• Create hit and visit filters to segment traffic
• Understand the purpose of the DCSMulti-Track function in regards to Web 2.0 tracking
• Implement basic campaign reporting
• Set up a scenario analysis to measure website conversion rates
• Implement paid search tracking
• Set up user rights, permissions, and roles
• Export information to a SmartReport or ODBC format
• Analyze web-site effectiveness via the configuration of various reports such as content
groups, path analysis, parameter analysis
Products Covered
• Webtrends Analytics 9 On Demand and On Premises
Who Should Attend?
Administrators of Webtrends Analytics and anyone responsible for configuring Webtrends
Analytics features such as data sources, profiles, reports, filters, templates, etc.
Prerequisites
None
Availability and Pricing
You may choose to attend a public course online or at a training center or schedule a private
class online or on-site at your location.
• Public Online: $1,800 per participant
• Public Training Center: $2,100 per participant 
• Private Online or On-Site:  Please contact your account manager for pricing.
Note: Individuals enrolling in this class often choose to also enroll in Webtrends Analytics for
Technical Professionals II: Custom Reporting. This one-day advanced class will provide you the
skills to create custom reports, drill-down reports, and campaign reporting for your organization. 
Duration
• Public Online: 3 days, 9:00 am – 2:00 pm Pacific Time
• Training Center: 3 days, 9:00 am – 4:30 pm
Agenda
• Viewing Reports
Navigating the Webtrends Analytics interface
Locating and interpreting reports
• SmartSource Data Collection
Various methods for collecting data – web logs and SDC
Advantages and disadvantages of various methods
Webtrends Analytics implementation model - software vs. hosted
• Data Sources
How to create a data source
Best practices for creating data sources
• JavaScript Tag and Query Parameters
How to implement the JavaScript tag on your website
How to utilize query parameters and meta tags to enhance reporting
• Profiles
Creating a standard and advanced profiles
Understanding the purpose of a profile in regard to segmenting traffic
• Filters
Implementing filters to refine reporting results
Hit filter vs. visit filters
• Templates
Creating templates to organize and simply your reporting solutions
Creating dashboard to summarize report results
• Regular Expressions
Understanding the purpose of a regular expression
Using regular expressions to specify a URL pattern
• Content Effectiveness and Navigation
Creating content groups to determine traffic patterns
Implementing parameter analysis to determine traffic patterns
Setting up path analysis reporting to view visitor paths
• Advanced Tracking
Understanding the DCSMultiTrack function
Using the DCSMultiTrack function to enable Web 2.0 reporting
• Paid vs. Organic Search
Tracking ROI as a result of Paid Search
Enabling paid vs. organic search reports
• Conversion
Tracking website conversion rates
Tracking conversion via tagging and UI methods
• Campaigns
Implementing campaign tracking
Enabling visitor history and campaign reporting
• Users
Creating, modifying, and deleting users
Creating and assigning user roles
• Exporting
Utilize Excel SmartReports for data analysis
Making an ODBC connection for data mining and analysis

https://www.eiseverywhere.com/file_uploads/c63a21bf0ab2b19c187d4cac15a481f4_9_Tech_Ess_Syllabus_101213.pdf

Webtrends Training in London–web Analytics training in UK for Marketing Professionals

Webtrends Training - Analytics for Marketing Professionals is designed for individuals who will use Webtrends Analytics data to understand and improve their organization’s online presence.
Add to shopping cart
Remove from shopping cart

Webtrends Training - Analytics for Marketing Professionals:
Fundamentals I

Learn the fundamentals of using Webtrends Analytics to measure the success of your online presence. This class provides an understanding of Webtrends Analytics core features, terminology, and key reports. Duration: 1 day or 2 half-days.
View the full syllabus

28 March, 2011 - London, UK: Fundamentals I

27 April, 2011 - London, UK: Fundamentals I

24 May, 2011 - London, UK: Fundamentals I
Webtrends Training - Analytics for Marketing Professionals:
Fundamentals II

Building on the concepts learned in Fundamentals I, this course will teach you how to use Analytics to improve acquisition, deepen visitor engagement, optimize site design to increase conversion, and create customer loyalty through retention. Duration: 1 day or 2 half-days.
View the full syllabus

29 March, 2011 - London, UK: Fundamentals II

28 April, 2011 - London, UK: Fundamentals II

25 May, 2011 - London, UK: Fundamentals II
Webtrends Training

Webtrends Training–Webtrends Analytics Courses for Marketing Professionals

Webtrends Training -  Analytics for Marketing Professionals is designed for individuals who will use Webtrends Analytics data to understand and improve their organization’s online presence.
Add to shopping cart
Remove from shopping cart

Webtrends Training - Analytics for Marketing Professionals:
Fundamentals I

Learn the fundamentals of using Webtrends Analytics to measure the success of your online presence. This class provides an understanding of Webtrends Analytics core features, terminology, and key reports. Duration: 1 day or 2 half-days.
View the full syllabus

February 8, 2011 - Portland, OR: Fundamentals I

February 14 - 15, 2011 - Public Online: Fundamentals I

March 14 - 15, 2011 - Public Online: Fundamentals I
Webtrends Training - Analytics for Marketing Professionals:
Fundamentals II

Building on the concepts learned in Fundamentals I, this course will teach you how to use Analytics to improve acquisition, deepen visitor engagement, optimize site design to increase conversion, and create customer loyalty through retention. Duration: 1 day or 2 half-days.
View the full syllabus

February 9, 2011 - Portland, OR: Fundamentals II

February 17 - 18, 2011 - Public Online: Fundamentals II

March 17 - 18, 2011 - Public Online: Fundamentals II
Webtrends Training - Certified Professional – Analytics:
Analyst Course & Exam

Learn best practices for analytics-driven organizations and use real-world business cases to develop your abilities in analyzing web analytic data and communicating insight to your organization. Then, complete an Analytics case study exam to become a Webtrends Certified Analyst. Duration: 2 days.
View the full syllabus

February 10 - 11, 2011 - Portland, OR: Certified Analyst

February 22 - 23, 2011 - Public Online: Certified Analyst

March 22 - 23, 2011 - Public Online: Certified Analyst
Webtrends Training - Analytics for Marketing Professionals: Mobile Analytics
Webtrends Mobile Analytics provides deep insight into your mobile sites and apps. Understand how Webtrends Mobile Analytics works, the reports, and how to determine KPIs for your mobile investments. Duration: 4 hours.
View the full syllabus

February 8, 2011 - Public Online: Mobile Analytics

March 8, 2011 - Public Online: Mobile Analytics
Webtrends Training - Analytics: Marketing Short Course for Government
This course supplements the other Analytics marketing courses by teaching 3 topics of interest to government marketers in a series of two-hour sessions.  Topics include: the business case for analytics, measurement strategies, and communicating results. Duration: 6 hours.
View the full syllabus

March 10, 17, & 24 - Public Online: Govt Marketing
Webtrends Training - Understanding Webtrends Analytics Reports
Designed to teach end users how to effectively interpret information in their Webtrends Analytics reports, this class reviews the report interface and your Webtrends Analytics reports in a private course.  Duration: 1 day.
View the full syllabus
This course is available as a private course only.  Please contact your Webtrends sales representative at 1.877.932.8736 or sales@webtrends.com for more details.
Webtrends Training

Webtrends Training for Technical Professionals–Europe/global

The Webtrends Analytics Training for Technical Professionals track is designed for administrators and other individuals responsible for configuring Webtrends Analytics to create customized reports to meet the specific needs of their organizations.
Add to shopping cart
Remove from shopping cart

Webtrends Training - Analytics for Technical Professionals I: Essentials
Learn the essentials for configuring and administering Webtrends Analytics. Includes hands-on experience in creating profiles, filters, templates, path analysis, conversion funnels, and more. Duration: 3 days.
View the full syllabus

7 - 9 March, 2011 - London, UK: Essentials

4 - 6 April, 2011 - London, UK: Essentials
Webtrends Training - Analytics for Technical Professionals II: Custom Reporting
Building on the concepts learned in Essentials, this class teaches you how to create advanced reports to meet the specific needs of your organization using Webtrends Analytics’ powerful custom reporting functionality.Duration: 1 day.
View the full syllabus

10 March, 2011 - London, UK: Custom Reports

7 April, 2011 - London, UK: Custom Reports
Webtrends Certified Professional - Analytics: Administrator Exam
Become a Webtrends Certified Analytics Administrator by taking this practical exam that tests your knowledge of Webtrends Analytics technical fundamentals and custom reporting. Duration: 2-3 hours.
View the full syllabus

24 June, 2011 - London, UK: Partner Exam
Webtrends Certified Professional - Analytics: Partner Certification Course
Attendees complete an intensive four-day training curriculum covering the topics in Analytics for Technical Professionals Essentials and Custom Reports, followed by a certification exam on the fifth day. This program provides the in-depth knowledge to implement and customize Webtrends Analytics to meet your organization’s business requirements. Duration: 5 days.
View the full syllabus

20 - 24 June, 2011 - London, UK: Partner Course
Webtrends Training

Webtrends Training–Webtrends Analytics for Technical Professionals–North America

The Webtrends Analytics for Technical Professionals track is designed for administrators and other individuals responsible for configuring Webtrends Analytics to create customized reports to meet the specific needs of their organizations.

Add to shopping cart
Remove from shopping cart

Analytics for Technical Professionals I: Essentials
Learn the essentials for configuring and administering Webtrends Analytics. Includes hands-on experience in creating profiles, filters, templates, path analysis, conversion funnels, and more. Duration: 3 days.
View the full syllabus


February 1 - 3, 2011 - Public Online: Essentials


February 14 - 16, 2011 - Portland, OR: Essentials


March 22 - 24, 2011 - Public Online: Essentials

Analytics for Technical Professionals II: Custom Reporting
Building on the concepts learned in Essentials, this class teaches you how to create advanced reports to meet the specific needs of your organization using Webtrends Analytics’ powerful custom reporting functionality.Duration: 1 day.
View the full syllabus


February 4, 2011 - Public Online: Custom Reports


February 17, 2011 - Portland, OR: Custom Reports


March 25, 2011 - Public Online: Custom Reports

Webtrends Certified Professional - Analytics: Administrator Exam
Become a Webtrends Certified Analytics Administrator by taking this practical exam that tests your knowledge of Webtrends Analytics technical fundamentals and custom reporting. Duration: Up to 3 hours.
View the full syllabus


February 8, 2011 - Public Online: Admin Exam


February 18, 2011 - Portland, OR: Admin Exam


March 29, 2011 - Public Online: Admin Exam

Using Webtrends REST API to Build Analytics Scorecards

Learn the fundamentals of creating powerful Microsoft Excel-based scorecards using the Webtrends Analytics REST API. Duration: 2 hours.
View the full syllabus


February 9, 2011 - Public Online: REST API


March 9, 2011 - Public Online: REST API

Analytics: Administrator Short Course for Government
This course supplements the other Analytics technical courses by teaching 3 topics of interest to government administrators in a series of two-hour sessions covering tagging methodologies, web 2.0 tracking, and portal deployment. Duration: 6 hours.
View the full syllabus


March 9, 16, & 23 - Public Online: Govt Administrator

 

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